Market Report
Freezing/Reducing
Maintaining
Growing
Unsure (please specify)
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
19.00%
51.00%
26.00%
4.00%
MARKET CONFIDENCE AND
OUTLOOK
Despite economic headwinds and uncertainty, the market has demonstrated
resilience going into 2025. 26% of function leaders plan to grow their teams
this year, while 51% will maintain headcount, ensuring stability in their
functions.
While some industries, such as Technology and Healthcare, remain strong in
hiring intentions, others, including Consumer/Retail, are showing signs of
caution due to inflationary pressures and subdued consumer confidence.
Leaders expressed optimism about opportunities to enhance corporate
reputation and maintain stakeholder trust, underscoring the critical role
communications professionals play during periods of change.
Comms Search & Selection
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